Government Communications Strategy 7.10.2019
Government Communications Strategy explains the main objectives and values of the Government’s communications
In the Government’s view, it is essential to provide explanations of the changes it wishes to bring about and the direction that it wishes the country to take.
The Government Communications Strategy explains the main objectives and values of the Government’s communications and sets out the shared model of communications to be used for providing information on progress with the major reforms. The strategy has been drawn up for the entire government term and will be updated as necessary.
Communication is a management tool. Government communications are used to support the implementation of the Government Programme and the major reforms set out in within it.
The values at the core of the Government’s communications can be summarised as reliability, transparency, clarity, open-mindedness and interactivity.
The process of communicating the Government’s major reforms will be as open as possible where individuals and stakeholders can follow progress with the reforms.