Management Group of Finland Promotion Board (FPB)

Finland’s international position will be strengthened through effective and coordinated country image work. When Finland is known better around the world, it helps the work of all those who uphold Finland’s international connections. Successful country image work supports Finland’s political, commercial and economic influence. It also plays a key role in attracting international talents, investments and tourists.

The Unit for Public Diplomacy of the Ministry for Foreign Affairs serves as FPB’s secretariat. The strategic work of the management group is supported by the FPB Task Force, which is open to all FPB’s organisations. The Task Force promotes the implementation of the management group’s policies and participates in preparing the content of country image work.